To coincide with their centennial celebration, the Fort Worth Zoo enlisted the help of Concussion to mark this milestone. The Concussion team of Andrew Yanez, Nick Bendian and Alex Arellano has launched a campaign including billboards, print ads, TV and radio commercials, and social media strategies that promote the sharing of memories made over the past century and to help drive traffic to the Zoo to make some new ones.

Each week will feature daily keeper chats, live Wild Wonders stage shows and animal enrichment activities to help the community learn more about the Zoo’s 100-year history as the oldest Zoo in Texas! The Zoo will focus on a different decade, you don’t want to miss this special time in Fort Worth.

Click here for more information on the Fort Worth Zoo’s 100-year celebration activities.